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Proactivity and promotion

Presentations that motivate change

Start with why: Marketing theory

Archetypes as a branding tool: Marketing theory

Making your healthcare and pharmaceutical events a success

What is Disclosure UK and why are we doing it?

Scientific meetings in the digital age – overcoming challenges

Addressing and managing complaints: People skills

Being effective with email: People skills

Managing objections when facilitating meetings

Body language when presenting

Thinking like the client

The hidden value of contact reports

Budget best practice

Taking a brief, asking questions and pre-selling

Basics of account management

What agency leaders want

Creating the right mood for the meeting

Introducing yourself at a pitch or meeting

Predatory Publishing – an update

Readability tools: are they useful for medical writers?

Gene and cell therapies: A paradigm shift and its implications for medcomms

Medical device communications and compliance – an update

Pharma websites and the ABPI code