Note this is a video recording of an online meeting conducted using the Zoom.us platform. Inevitably such recordings suffer a little in terms of their production values because of the internet connectivity and quality of webcams. Despite that, they allow us to provide additional valuable insights in to the MedComms business and we can involve a wider range of speakers who can participate from the comfort of their own desks, wherever in the world they are.

The long-term impact of COVID-19 is not fully known, but it is fair to assume that travel restrictions will likely continue across parts of the world for some time, local guidelines will vary and the road to recovery will differ from place to place. Progress is being made, but the reality is life may never return to what it once was pre-pandemic. And that’s not necessarily a bad thing. What does this mean for healthcare communications? We adapted quickly to a fully virtual world when the pandemic hit; we pivoted, we established new opportunities, and we found a way to engage and communicate. Now, though, as we are shifting to a world where we’re not fully in person nor virtual, what lessons can we take into hybrid communications, and how can we embrace this opportunity to create experiences that will resonate? Will combining physical and virtual aspects create a perfect communications blend or be a recipe for disaster? In this webinar, Stephanie Hill, Emma Lemon, Andy Scott and Natalie Turner from AXON Communications discuss the opportunities and challenges of the new hybrid era for the healthcare communications industry. And we answer questions from the audience.

It should be of interest to anyone working in and around MedComms.

Recorded 03 November 2021 as a MedComms Networking webinar. Produced by NetworkPharma.tv

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Stephanie’s LinkedIn page is at https://www.linkedin.com/in/stephanie-hill-185266b8/

Emma’s LinkedIn page is at https://www.linkedin.com/in/emma-lemon-13790b5/

Andy’s LinkedIn page is at https://www.linkedin.com/in/andrew-scott-75889613/

Natalie’s LinkedIn page is at https://www.linkedin.com/in/natalie-turner-1b388a16/

Find out more about AXON Communications at https://axon-com.com/

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We are building a library of free webcasts and other video content for the global MedComms Community and others at http://www.networkpharma.tv and we’d welcome your suggestions for new content.

[For the avoidance of doubt: this video is intended to be freely accessible to all. Please feel free to share and use however you like. Cheers Peter Llewellyn, Director NetworkPharma Ltd and Founder of the MedComms Networking Community activity at http://www.medcommsnetworking.com]