Note this is a video recording of an online meeting conducted using the Zoom.us platform. Inevitably such recordings suffer a little in terms of their production values because of the internet connectivity and quality of webcams. Despite that, they allow us to provide additional valuable insights in to the MedComms business and we can involve a wider range of speakers who can participate from the comfort of their own desks, wherever in the world they are.

This is one of three sessions from the MedComms Forum that was held on 21 July 2021, “Veeva for MedComms agencies – a deep dive“.

In this session James Harper (Managing Director, twentyeightb) explores the concept of functional content, its value to medical field teams and how careful content creation can deliver key insights through the use of analytics. James also demonstrates relevant examples of Veeva functional content developed for field medical teams.

And we answer questions from the audience.

Recorded 21 July 2021 as a MedComms Networking webinar. Produced by NetworkPharma.tv

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James’ LinkedIn page is at https://www.linkedin.com/in/jameshdharper/

Find outmode about twentyeightb at https://28b.co.uk/

Find out more about Veeva at https://www.veeva.com/

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We are building a library of free webcasts and other video content for the global MedComms Community and others at http://www.networkpharma.tv and we’d welcome your suggestions for new content.

[For the avoidance of doubt: this video is intended to be freely accessible to all. Please feel free to share and use however you like. Cheers Peter Llewellyn, Director NetworkPharma Ltd and Founder of the MedComms Networking Community activity at http://www.medcommsnetworking.com]