Note this is a video recording of an online meeting conducted using the Zoom.us platform. Inevitably such recordings suffer a little in terms of their production values because of the internet connectivity and quality of webcams. Despite that, they allow us to provide additional valuable insights in to the MedComms business and we can involve a wider range of speakers who can participate from the comfort of their own desks, wherever in the world they are.

Communicating the value of therapies to budget holders means supplementing traditional clinical data and mode of action with evidence on the economic value of therapies. But what do payers really care about? (hint: it’s not just costs). And what skills do good value communications writers need? And how can you get them? In this webinar we’ll find out what sort of projects payer value communications encompasses, and what training agencies should provide for medical writers to support a transition to value communications projects. On the panel, we’re joined by Nick Leach (Founder) and Andria Pelava (Medical Writer) at redthread | market access. And we answer questions from the audience.

It should be of interest to medical writers who have an interest in specialising further, and to anyone interested in learning more about careers in MedComms.

Recorded 12 May 2021 as a MedComms Networking webinar. Produced by NetworkPharma.tv

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Nick’s LinkedIn page is at https://www.linkedin.com/in/nick-leach-49308b57/

Andria’s LinkedIn page is at https://www.linkedin.com/in/andria-pelava-553a6459/

You can find out more about red thread | market access at https://redthreadmarketaccess.com/

The latest copy of our careers guide, Evidence generation and communication: a guide to getting started in HEOR/market access medical writing, is available at http://www.medcommsnetworking.com/heor_guide_x.pdf

Much more about working in MedComms can be found at https://FirstMedCommsJob.com

Helpful resources

https://www.ispor.org
https://www.kingsfund.org.uk
https://www.nice.org.uk
https://www.herc.ox.ac.uk
https://yhec.co.uk/training/

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We are building a library of free webcasts and other video content for the global MedComms Community and others at http://www.networkpharma.tv and we’d welcome your suggestions for new content.

[For the avoidance of doubt: this video is intended to be freely accessible to all. Please feel free to share and use however you like. Cheers Peter Llewellyn, Director NetworkPharma Ltd and Founder of the MedComms Networking Community activity at http://www.medcommsnetworking.com]